The Easeful Joy Loop

The Easeful Joy Loop

Joy isn't the reward for building a successful business. It's the engine.

· Apr 17 · Russell Nohelty
The Good Chaos Engine

The Good Chaos Engine

Why entrepreneurs who thrive don’t fight randomness, they run on it.

· Apr 17 · Russell Nohelty
Book catalog as investment portfolio?

Book catalog as investment portfolio?

Once you break even on a book’s costs, both your time and money, that book becomes an asset forever.

· Mar 11 · Russell Nohelty
What Olympic gold medalist Alysa Liu can teach you about happiness

What Olympic gold medalist Alysa Liu can teach you about happiness

When you look for somebody who really exemplifies the “Hapitalist” way, look no further than her vibe.

Are your expectations even realistic given your current reality, tho?

Are your expectations even realistic given your current reality, tho?

Writers don’t fail from bad books. They fail from failing to grasp the reality of the situation. Luckily, this is fixable.

· Feb 18 · Russell Nohelty
You're not really building an author career, you're scaling a startup

You're not really building an author career, you're scaling a startup

Think like a founder, not just a writer. A roadmap for authors to stop winging it, treat their books like a business, and start building a creative career that scales.

· Feb 11 · Russell Nohelty
You're asking the wrong question

You're asking the wrong question

I didn't choose to self publish, and neither will you. I made a different choice, one most writers fail to understand, and it changed everything for me.

· Jan 21 · Russell Nohelty
Let's burn 2025 to the ground...but like…let's actually do it this time, tho

Let's burn 2025 to the ground...but like…let's actually do it this time, tho

What happens when the universe stops hinting and starts taking drastic action? How deciding what to release can reshape your work, your money, your joy.

· Dec 27 · Russell Nohelty
You are thinking Newtonian, and I need you to think quantum

You are thinking Newtonian, and I need you to think quantum

Why some people stay stuck, why hard work alone isn’t enough to make progress, and how to harness good chaos .

The point of this article doesn’t exist (and yet you'll still read it)

The point of this article doesn’t exist (and yet you'll still read it)

A mind-bending exploration of why business, creativity, and meaning are built on invisible foundations, and how to thrive anyway. Welcome to the world of quantum capitalism.

· Dec 22 · Russell Nohelty
The Margin of Safety: Why most books flop and how to survive anyway

The Margin of Safety: Why most books flop and how to survive anyway

Build creative resilience, raise your income floor, and protect your writing career from the unexpected while planning for long-term author success.

· Dec 17 · Russell Nohelty
Do fewer things better...

Do fewer things better...

The hardest things to do most of the time is less, even when it's clearly better than the alternative.

· Dec 12 · Russell Nohelty
The HAPI Compass framework

The HAPI Compass framework

A simple four point system to finding alignment and giving yourself direction, designed to help you to build a successful and thriving career that nourishes you mind, body, and soul.

The Dresden Files paradox

The Dresden Files paradox

How to lead your readers somewhere new without losing them

· Nov 12 · Russell Nohelty
How authors can stand out by defying logic

How authors can stand out by defying logic

How can you break capitalism today, even a little bit, for fun and profit? Explore how financially reckless decisions, like giving away high-value content for free, can help you succeed.

· Nov 10 · Russell Nohelty
What am I missing here?

What am I missing here?

and other questions to ask when you're blocked and can't seem to keep going.

· Oct 26 · Russell Nohelty
2025 Kickstarter postmortem

2025 Kickstarter postmortem

Six campaigns, $53K, and what the numbers really say

· Oct 3 · Russell Nohelty
Three counterintuitive ways to boost engagement during your crowdfunding campaign

Three counterintuitive ways to boost engagement during your crowdfunding campaign

Try these three unconventional crowdfunding strategies to engage readers, attract passionate backers, and create lasting success for your book.

· Sep 30 · Russell Nohelty
I have the receipts…

I have the receipts…

Honest accounting from an extensive self audit of my publishing business from 2020-2025

· Sep 27 · Russell Nohelty
The 7 pillars that actually matter in building a publishing career

The 7 pillars that actually matter in building a publishing career

The 4 P's of prioritization, understanding the underlying structure of a sustainable career, and why most writers fail to master even one.

· Sep 10 · Russell Nohelty
How clearing blocks and connecting with the right people transforms your writing journey

How clearing blocks and connecting with the right people transforms your writing journey

Explore the hidden strategies that spark unstoppable momentum and gain the insider edge for a thriving writing career, as shared in this opening keynote from Writer MBA Con 2025.

· Sep 8 · Russell Nohelty

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