Turning your natural writing patterns into audience growth
Discover how to turn the themes and topics you naturally write about into a strategy for building a loyal, engaged audience.
How to Build a Book Marketing Stack Without Hiring Consultants (or Losing Your Mind)
A practical guide to book marketing in the age of AI
Breaching the trust thermocline
How to avoid a gradual erosion of trust by maintaining consistent communication, engagement, and managing expectations.
The Math of Making Money from Weird Shit
A brutally honest breakdown of why weird creators need to reach more people, how to build loyal fanbases, and the math behind making money from niche art.
Building Sustainable $10K Months with Newsletter Strategies
How creators build consistent $10K months through email marketing, newsletter growth, and strategic monetization.
Tech companies lied to us, and it's causing a creative crisis
While talent can flourish anywhere, sustainable success in digital creation usually follows a sequence: resonate, find your platform, build your brand, monetize thoughtfully, and expand strategically.
How 10K Secrets Came Together—And Why Anthologies Built My Career
A recording from Russell Nohelty and Philip Hofmacher's live video
The Writing Mindset
Learn Nishka Rathi’s roadmap for crafting a thriving, long-term writing career through intentional growth, continuous learning, and community support.
I do, you do, we do, the power of distributed responsibility, and other lessons from Writer MBA Con 2025
We spent 2 years building a conference, making this the most expensive article I have ever written.
Why writers smash into brick walls, and how to break through them to reach the next level of your career
Discover practical strategies for writers to overcome creative plateaus, sustain growth, and continue evolving in their writing journey.
Substack, Kit, and the Power of Automated Workflows
Discover how to seamlessly automate Substack subscribers to ConvertKit (Kit) for powerful email funnels, personalized segmentation, and a more profitable creative business
How to Build a World-Class Substack (and Pivot Successfully) Without Losing Sight of Your “Why”
Learn how to build a world-class Substack by balancing money as a means, niche experimentation, and strategic pivots that keep your creative business thriving
365 Simple Ways to Talk About Your Writing and Keep Readers Engaged All Year
Powerful book marketing strategies, tailored to your unique author ecosystem and marketing style, to attract readers, boost sales, and build a sustainable writing career.
Obscurity is a bigger threat than devaluing your work
Writers fear the wrong enemy.
Charting your writing success path from style to scale
Discover the step-by-step journey to grow your creative career. Learn how to develop your unique style, find your voice, build a platform, and scale your work sustainably while reaching the right audi
Why Substack growth posts work (and yours don't)
Learn why successful growth posts on Substack gain traction while yours struggle, and discover the four key barriers preventing your posts from reaching their intended audience.
5 Substack 'Secrets' To Take Your Publication To The Next Level
Effective strategies to grow and monetize your Substack faster than ever in 2025.
The Secret Power of Book Reviews: Why They Matter and How to Get Them
It doesn't have to be so hard to get reviews. Today, we're gonna show you how to get stacked with reviews for your next, or last, book.
Why 45% of Substacks go inactive, and other findings from combing through 75k newsletters
Uncover the surprising patterns behind newsletter longevity, creator challenges, and the strategies that separate thriving publications from the rest.
Newsletter growth stages
I was talking with a newsletter operator a little while ago and got to talking about newsletter stages, and places where writers get stuck in their growth journey. This is my answer.
2024 advertising analysis
I spent almost $50k on growth this year and went over 1,000 paid members this month. Did it help my bottom line?
Creative Growth Strategies for a Sustainable Business
Growth doesn’t have to mean chaos. By focusing on what matters—your energy, your audience, and the systems you build—you can create a career that supports both your creativity and your well-being.
14 - How to cull an email list
In this lesson, I go through the convoluted process of showing you how I cull my email list. Hopefully, you can glean something from it.
18 - How to explode your audience with cross promotion
In this lesson, you will learn how cross promotion can supercharge your audience for free. You learn all about newsletter swaps, giveaways, JV partnerships, and more.