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How I used Kickstarter to right the ship after a disastrous book launch
Notes on Cal Newport's Slow Productivity

Notes on Cal Newport's Slow Productivity

I don't take the best notes, but I do have them.

· Apr 14 · Russell Nohelty
How can we survive and thrive in the new media landscape?

How can we survive and thrive in the new media landscape?

The same things that saved us in the old media environment will save us in the new media environment.

· Mar 22 · Russell Nohelty
Short circuiting the Substack burnout cycle

Short circuiting the Substack burnout cycle

It seems like writers have a six-month burn rate where they come in excited, start to build, grind, and burn out. How do we live better lives in the meat grinder of capitalism?

· Mar 20 · Russell Nohelty
The things you cannot influence

The things you cannot influence

How creating your own podcasts, events, and publishing ventures can rapidly grow your audience and supercharge your creative career.

· Mar 4 · Russell Nohelty
Why (and how) to do a roundup

Why (and how) to do a roundup

The point of a roundup is to create community and highlight other people on Substack that your readers should also read to help you grow your network and your publication.

· Feb 28 · Russell Nohelty
Why (and how) I fell back in love with advertising

Why (and how) I fell back in love with advertising

How I stopped fighting and learned to fall in love with spending money on ads for my publication.

· Feb 21 · Russell Nohelty
The Obsidian Spindle Saga: Complete portal fantasy series Kickstarter breakdown

The Obsidian Spindle Saga: Complete portal fantasy series Kickstarter breakdown

I do wrapups of all my campaigns, and usually they are positive, but the last one kind of cratered. So, what happened?

· Feb 8 · Russell Nohelty
Wannabe Press year one operating budget

Wannabe Press year one operating budget

A lot of people ask about building their publishing business. I just stumbled across our first budget, which might help visualize what a first year small publisher should expect to pay.

· Jan 18 · Russell Nohelty
How to figure out what Substack actually paid you in Stripe

How to figure out what Substack actually paid you in Stripe

Why is it so hard to find out how much you made from Substack? I show you the hoops I jump through in this article.

· Jan 18 · Russell Nohelty
Advertising and unsubscribe rate update - mid January 2024
How to print books for fun and profit

How to print books for fun and profit

There have never been so many options when it comes to printing books nor so much overwhelming advice. Let's break down everything you need to know about printing books

· Dec 27 · Russell Nohelty , Lily Wong
The universe is dumb and capitalism is nonsense

The universe is dumb and capitalism is nonsense

Five reasons why it's very hard to start a creative writing business that might make you feel better or worse depending on your comfort level with embracing nonsense.

· Dec 6 · Russell Nohelty
How to avoid getting lost in the flurry of new Substacks flooding the site

How to avoid getting lost in the flurry of new Substacks flooding the site

With the influx of established voices, lots of writers are nervous they'll be drowned out. Here are some ways to build a boat in the storm.

· Nov 27 · Russell Nohelty
The two major subscription models

The two major subscription models

Wherein I break down the two main continuity models you can use in your author business and how to implement them.

· Nov 27 · Russell Nohelty
Growth, or something like it...
Setting up your direct sales environment

Setting up your direct sales environment

Learn how to find your perfect customers, develop a process to help them fall in love with your work, and keep them happy for the long haul.

· Oct 18 · Russell Nohelty
How to reframe capitalism to make sales and marketing work (better) for you

How to reframe capitalism to make sales and marketing work (better) for you

Rejection sucks. Marketing is hard. Capitalism makes it worse. However, with a couple mindset shifts we can start enjoying the process more and get more out of it...without losing our souls.

· Oct 11 · Russell Nohelty
Why you probably need a break...right now

Why you probably need a break...right now

Authorpreneurs often think that taking a break is a luxury, but it's an essential part of success.

· Oct 4 · Russell Nohelty
What it really means to get that pretty orange checkmark

What it really means to get that pretty orange checkmark

On Friday, August 25 at 9:12 AM, I got the email most of us have been striving for and became a Substack bestseller. What does that really mean though?

· Sep 27 · Russell Nohelty
The 5 biggest mistakes writers make when turning their books into comics

The 5 biggest mistakes writers make when turning their books into comics

Comics are a popular way for authors to expand their platform, but the majority I talk to run into the same stumbling blocks. What if you could just...not do that, though?

· Sep 6 · Russell Nohelty
How to get noticed on Substack

How to get noticed on Substack

There are 20 million active subscribers on Substack and 2 million paid members, but how do you find, attract, and retain them? Notice me Senpai!

· Aug 23 · Russell Nohelty
Will that new social media platform fundamentally improve your existence at all?

Will that new social media platform fundamentally improve your existence at all?

Research shows that social media generally does more harm than good, but is a way to use it in a healthy manner to grow your author business?

· Aug 16 · Russell Nohelty
How Substack fits into the future of publishing

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