Russell Nohelty
1323 posts

Russell Nohelty

How to model effective ads

How to model effective ads

In this lesson, we discuss how to use video ads effectively, and what makes a good video ad.

· Jan 8 · Russell Nohelty
Where to find effective ad imagery

Where to find effective ad imagery

In this lesson, I show you where to get effective ad imagery without breaking the bank.

· Jan 8 · Russell Nohelty
When to boost a post

When to boost a post

In this lesson, we discuss when it is appropriate to boost a post on your Facebook page instead of using the ads manager.

· Jan 8 · Russell Nohelty
How to effectively use carousel ads

How to effectively use carousel ads

In this lesson, we discuss how to effectively use carousel ads.

· Jan 8 · Russell Nohelty
How to use video ads effectively

How to use video ads effectively

In this lesson, we discuss how to use video ads effectively, and what makes a good video ad.

· Jan 8 · Russell Nohelty
How to use carousel ads for testimonials or reviews

How to use carousel ads for testimonials or reviews

In this lesson, I quickly show you how to use carousel ads for testimonials or reviews to enhance social proof.

· Jan 8 · Russell Nohelty
How to request a manual review

How to request a manual review

In this lesson, you will learn how to request a manual review of your Facebook ads.

· Jan 8 · Russell Nohelty
How to edit a Facebook ad without losing social proof

How to edit a Facebook ad without losing social proof

In this lesson, I teach you how to change a Facebook ad without losing social proof on the ad. Warning: This is a very dangerous piece of Facebook magic and should only be used in emergencies.

· Jan 8 · Russell Nohelty
A test of square vs. rectangular ads

A test of square vs. rectangular ads

A test of square vs. rectangular ads

· Jan 8 · Russell Nohelty
How to market using other people's content using genius links

How to market using other people's content using genius links

This lesson is a demonstration about how targeting is the most important part of running profitable Facebook ads.

· Jan 8 · Russell Nohelty
Ad placements and how to use them

Ad placements and how to use them

This lesson is a demonstration about how targeting is the most important part of running profitable Facebook ads. I show you two campaigns which were started at the same time, on the same day, and how

· Jan 8 · Russell Nohelty
How to narrow a big audience

How to narrow a big audience

In this lesson, we discuss how to narrow a large audience into a honed target of your ideal customers.

· Jan 8 · Russell Nohelty
How to build a big audience from many small audiences

How to build a big audience from many small audiences

In this lesson, we will discuss how to build a robust audience from many small audiences.

· Jan 8 · Russell Nohelty
How to use suggestions and browse to help define your audience

How to use suggestions and browse to help define your audience

This is just a little trick I like to use sometimes when I'm not sure what I'm targeting, or what else to target, or even sometimes when I'm doing too many things and I want to remember the options.

· Jan 8 · Russell Nohelty
How changing targets can affect ad costs - A case study

How changing targets can affect ad costs - A case study

In this lesson, I take you through a real world case study of a recent ad campaign to show you how changing your targets can drastically change how much you pay per ad.

· Jan 8 · Russell Nohelty
How to bring old audiences into a new Facebook business manager account

How to bring old audiences into a new Facebook business manager account

This lesson is a demonstration about how targeting is the most important part of running profitable Facebook ads. I show you two campaigns which were started at the same time, on the same day, and how

· Jan 8 · Russell Nohelty
How the right targeting can cut your costs in half

How the right targeting can cut your costs in half

This lesson is a demonstration about how targeting is the most important part of running profitable Facebook ads. I show you two campaigns which were started at the same time, on the same day, and how

· Jan 8 · Russell Nohelty
Setting up ads for effective scaling

Setting up ads for effective scaling

In this lesson, we talk about setting up ads at the ad set level for effective scaling.

· Jan 8 · Russell Nohelty
How to retarget an ad

How to retarget an ad

In this lesson, I will show you how to retarget your custom and lookalike audiences effectively and quickly.

· Jan 8 · Russell Nohelty
How to ban someone from your Facebook page

How to ban someone from your Facebook page

In this lesson, we show you how to ban somebody from your Facebook page.

· Jan 8 · Russell Nohelty
Incremental vs. sideways scaling

Incremental vs. sideways scaling

In this lesson, we will discuss the two ways to scale an ad, incrementally increasing a single ad set, and multiplying ad sets.

· Jan 8 · Russell Nohelty

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