How to trick yourself into moving forward as a creator
Thinking on the mental tricks creators use to keep going in the face of self-doubt, fleeting attention, and constant audience churn.
2024 advertising analysis
I spent almost $50k on growth this year and went over 1,000 paid members this month. Did it help my bottom line?
How to Have a Successful Book Event
Learn how to turn conventions, trade shows, and other live events into opportunities to grow your audience, sell more products, and create memorable customer experiences.
Creative Growth Strategies for a Sustainable Business
Growth doesn’t have to mean chaos. By focusing on what matters—your energy, your audience, and the systems you build—you can create a career that supports both your creativity and your well-being.
The problem circling sustainable productivity (that nobody's talking about)
We talk about sustainable productivity and making work at a pace that won't burn us out, but by doing so we're missing a big piece of the puzzle.
The five time-tested adoption decisions
Discover the five key adoption concepts—Relative Advantage, Compatibility, Simplicity, Observability, and Triability—that help entrepreneurs grow their audience and build lasting connections.
Secrets of Substack Bestsellers
Learn how to balance growth and monetization on Substack with expert tips on defining touchpoints, audience strategies, and sustainable publishing practices.
4 - How to find the perfect model for your business
In this lesson, I walk you step by step through finding the perfect model for your business by using Facebook, and then scaling it through other social platforms.
1 - Getting your mindset right
n this lesson, you will learn the two most important questions you can ever ask, how to find your unfair advantage, how to discover the One thing that will deliver amazing results for your business, a