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Russell Nohelty
1367 posts

Russell Nohelty

Why 45% of Substacks go inactive, and other findings from combing through 75k newsletters

Why 45% of Substacks go inactive, and other findings from combing through 75k newsletters

Uncover the surprising patterns behind newsletter longevity, creator challenges, and the strategies that separate thriving publications from the rest.

How not to f*ck up your newsletter

How not to f*ck up your newsletter

Or: how to navigate the increasingly dark and deep sea of 2025 “growth hack” listicles

Building an integrated publishing ecosystem
How to Become a Successful Author
3 Lessons

How to Become a Successful Author

Build a successful author career from the ground up. This book is packed with everything you need to know to become a successful author, starting today.

· Jan 3 · Russell Nohelty
How to Build Your Creative Career
5 Lessons

How to Build Your Creative Career

The fundamental knowledge you need to set yourself up for success.

· Jan 3 · Russell Nohelty
What Now?

What Now?

You’ve made it to the end of SIX FIGURE SECRETS—and read over a dozen different paths to $10K/month.

Set your win condition

Set your win condition

Align your actions with your win condition to avoid burnout and achieve long-term creative success without freaking out about doing things you like instead of spending every second "being productive".

· Jan 1 · Russell Nohelty
How partnerships change over time (and why we've been thinking about them all wrong)

How partnerships change over time (and why we've been thinking about them all wrong)

Why picking the right partners at the right time matters for career success

· Dec 30 · Russell Nohelty
"Triaging" your business with our Hapitalist framework

"Triaging" your business with our Hapitalist framework

This is our "quick start" triage guide to building your business and getting you on the right track, filled with practical strategies for balancing productivity, monetization, and more.

· Dec 25 · Russell Nohelty
Newsletter growth stages

Newsletter growth stages

I was talking with a newsletter operator a little while ago and got to talking about newsletter stages, and places where writers get stuck in their growth journey. This is my answer.

· Dec 23 · Russell Nohelty
My wildest business chart yet?

My wildest business chart yet?

Am I good at business or bad at business in 2024? Inside, we speculate wildly.

· Dec 22 · Russell Nohelty
How to be a more productive writer
Your first sale probably won't (and shouldn't) be your membership

Your first sale probably won't (and shouldn't) be your membership

There are better ways to introduce your subscribers to you than your membership. If you're having trouble converting paid subscribers, you might be looking in the wrong place.

· Dec 20 · Russell Nohelty
[TIAFC 2024] 1 - Homepage experience
[TIAFC 2024] 3 - Rewards
[TIAFC 2024] 2 - Basics
[TIAFC 2024] 4 - Story
[TIAFC 2024] 5 - Prelaunch/Preview approval
Advanced Growth Tactics for Authors audiobook
How many unsubscribes should you expect
How many backers can you expect to return to your next campaign
The postcard trick when packing books
What to expect for your next campaign
When is your campaign considered over

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