What am I missing here?

and other questions to ask when you're blocked and can't seem to keep going.

Hi,

We just had our final 🦄Hapitalist breakthrough session of October, and it was just as magical as all the others. It’s so weird to watch something work so well for the people inside the program, and still struggle to get even a few more people to try it.

It’s frustrating, and I want to scream into the void just about every hour of every day, but then again, I’m very used to dealing with this level of cognitive dissonance.

This is not the first time, or even the tenth time, I’ve run smack dab into the same problem. In fact, almost everything I launch makes no sense to people until it makes all the sense.

I am the Marty McFly of indie publishing, constantly saying:

“I guess you guys aren’t ready for that yet, but your kids are gonna love it.”

This isn’t a complaint, just a reality. It happened with Kickstarter. It happened with live shows. It happened with Substack.

Frankly, it happened with direct sales as an entire concept.

The people who came with me at the beginning were like “I …