How I lit $28,000 on fire with ads, and what it taught me about building a sustainable author business
I tried to scale a working newsletter with paid ads, and found out the hard way that growth without strategy burns fast.
Hi,
My saga with ads is long and sorted. There have been over a half dozen articles about my experience dropping over $50,000 on ads over the past year. I think this one will close it out, but maybe not.
If you want to catch up, here are all the other articles.
Let me take you back. Over a year ago, I ran paid ads to grow my newsletter. I spent over $50…



